CONSUMER PACKAGED GOODS (CPG)

The consumer packaged goods (CPG) industry is continuing to evolve, and consumers are looking for more transparency in the products they use. CPG companies are tasked with developing and launching innovative products, while implementing green, health-conscious initiatives to meet consumer demand. At the same time, the government is regulating both the format and content of CPG product labels, while monitoring claims related to nutrition and health. As a former executive with Nestle Foods USA and subsequently, an attorney for a world-class CPG accelerator, I can provide your company with guidance in navigating the challenging CPG terrain, including:

 

  • Ingredients and nutrition

  • Product labeling

  • Package design

  • Advertising and promotion, including websites and social media

  • Manufacturing and handling facilities

  • Supply chain

  • Inspections and audits

  • Recalls

 

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